The deal is for about $100M, plus earn out. Further, value click added the deal could be around $352M, depending on the performance of Mezimedia. Previously, Valueclick has also acquired Pricerunner in the year 2004, and now Mezimedia will be added on the acquisition list of Valueclick.
7/17/2007
Value Click purchases Mezimedia (Smarter)
Value Click, an Online Marketing firm agrees to acquire Mezimedia, operator of the comparison shopping engine websites (Smarter.com and Couponmountain.com). Mezimedia was founded in the year 2001 and currently it has about 160 employees with approximate revenue of $40M in 2006.
The deal is for about $100M, plus earn out. Further, value click added the deal could be around $352M, depending on the performance of Mezimedia. Previously, Valueclick has also acquired Pricerunner in the year 2004, and now Mezimedia will be added on the acquisition list of Valueclick.
The deal is for about $100M, plus earn out. Further, value click added the deal could be around $352M, depending on the performance of Mezimedia. Previously, Valueclick has also acquired Pricerunner in the year 2004, and now Mezimedia will be added on the acquisition list of Valueclick.
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